Facebook’s biggest news yet’

May 21, 2012

Is your business ready for this $100 billion goldmine?

Facebook Mark Zuckerberg made Facebook available for public trade on May 18th, a move that is expected to value Facebook between 80 and 100 billion dollars, which would make Facebook’s Initial Public Offering (IPO) bigger than goliath companies like Disney, Amazon and McDonalds.

The Facebook IPO will likely end up being about 5 times greater than Google’s August 2004 IPO. Both companies have experienced unparalleled growth on the Web and are widely considered the most successful tech companies in existence.

Why you should care:

The good news and the bad news: If you already have a Facebook Business Page, then you’re good to go (for now ‘ more on that below). Facebook and its estimated 850 million monthly users should serve as a sign of Facebook’s dominance as a Web marketing tool. However, if you don’t have a Business Page set up yet, their recent valuation of $100 billion dollars is a red flag that you’re missing the boat on an important business investment.

Back to those of you who already have a Facebook Business Page. Hopefully, it is already integrated with custom tabs, an attention-grabbing cover photo and regularly-updated posts. If you’re missing these features, you’re forgetting essential pieces that are needed to make Facebook a major marketing tool for your business. If you have questions about how to utilize Facebook to build word-of-mouth referrals, contact us. We’ll tell you what your Facebook Business Page should look like in order to start winning more business from Social Media.

Let us help you!

May’s Featured Web Expert:

Web Expert of the Month

This month we celebrate Max Griessbach. Max has been a steadfast contributor to Market Hardware since he started working as a Business Analyst in 2009. Throughout his employment, Max has assisted several departments and helped launch multiple internal system updates. He currently works primarily in Finance Administration and is very excited about the Facebook IPO.

Max grew up in Bethesda, MD, near Market Hardware’s current office, and played soccer at Longwood University. Max is still a dedicated athlete in his free time, and is a self-proclaimed ‘expert’ of every Disney song ever written. Ask him to recite Hakuna Matata and he will do it without hesitation.

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Web Digest Factoid:

Facebook alone accounts for 20% of ALL page views on the Internet. (AllFacebook, online blog ‘ April 2012).

What is Market Hardware’s Web Digest?

At Market Hardware, our mission is to help you be an educated and successful web marketer. So we created the monthly Web Digest, quick, easy-to-scan news from the world of Internet Marketing.

Your Web Marketing TeamThe Web Digest complements our educational materials and is another example of how we’ve ‘got your back’ when it comes to web marketing.

Cheers to your web success,
Alain Sig

Alain Parcan
Market Hardware, LLC
Newsletter Editor

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