In August, Facebook announced yet again they have changed it’s News Feed algorithm with the goal of providing higher quality content to users. As this has rolled out, we’ve learned more and more how this change affects your business’s page.
This new algorithm was put in place in hopes of seeing an increase in post interactions. What does this mean for you? Businesses should focus on posting timely and relevant content, always thinking in the back of your hear “does this have potential to be shared” and “do people want to see this”.
For more information on the updated News Feed algorithm check out this article on Mashable and this update from Facebook.