HealthSearch Engine Optimization

Case Study

Coastline Orthodontics


Coastline Orthodontics was frustrated with the lack of transparency and results from their SEO consultant and was looking for a partner who could help them reach new clients.

the practice’s ROI from digital leads, now up to a ratio of 33 to 1

The Market Hardware Approach


Market Hardware’s experts hunted for the right keywords to optimize Coastline’s website for local searches. 


Then, we made the practice’s website easier for patients to navigate. 


We also provided the practice with a referral-building course. With the tips in the course, the Coastline team quickly learned to expand their reach.

The Result

The practice’s ROI from digital leads, now up to an amazing ratio of 33 to 1. New online leads nearly tripled. Web traffic more than doubled.  Their search rankings on Google improved by 93 overall—145 on local searches and 106 on mobile.

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